Since this word consists of a kanji with hiragana attached, you can bet that it will use the kun'yomi reading. You didn't learn that reading with this kanji, so here's a mnemonic to help you: An eater (いた) is someone who eats. But, the eater hurt his mouth. So now it's painful to eat.
Our company should designate an outdoor smoking area because the smoke gets in my eyes in this room and it hurts.