You learned the どん reading for this kanji. This reading is just an extension of that, coming out to どんぶり. You can remember the ぶり part because you know what your favorite rice bowl is... it's a brie (ぶり) cheese rice bowl. So delicious, yum.
I'd like to buy some tableware in America, like Japanese rice bowls, but I can't find the right size!
Hey, there was dried-up natto in that rice bowl!
You're eating a crab bowl in the morning? You're a real morning person, aren't you?