The reading doesn't follow any of the rules you've run into. It's まずい. Think about how you're going through this really long maze (まず) and how you're promised a really tasty wonderful treat at the end for getting through it (you're a lab rat or something). When you get to the end, there's your treat! What joy! You eat it and... oh man... it is so bad tasting you can't even believe it. Be sure to imagine the terrible taste and the terrible disappointment after going through that difficult maze only to get this... this... terribly unappetizing cheese.
Those sandwiches look a bit unappetizing, don't they?
His handwriting is kinda bad, don't you think?
I’ve never eaten such disgusting miso soup.